Going beyond the visual identity

For the big wholesaler Master, we created an all-encompassing project. We started a plan of action by developing the brand identity, then moved on to signage/ambience, loyalty cards, uniforms, packaging and client communications.

One of the main highlights of this project was the conception of a series of areas in the store, created to be commercialized by the company for the merchandising of brands for their suppliers. The result? The generation of extra profits for Master!